The Union for Ethical Bio Trade (UEBT) records trends in consumer awareness of biodiversity and ethical sourcing, enables the UN to measure progress towards its biodiversity targets for 2020. UEBT has announced it will launch this year’s Biodiversity Barometer in April. Companies are increasingly investing into biodiversity concerns, with numbers of the 100 top beauty companies mentioning biodiversity in their sustainability reports going up over the last five years. The 2014 Biodiversity Barometer will give an update on these trends, and the UEBT notes that ethical sourcing of biodiversity by brands is likely to be a key focus in the coming year. The launch of the 2014 edition of the UEBT Biodiversity Barometer will take place during next «Beauty of Sourcing with Respect» conference in Paris.